René
Staud

Photographer

René Staud was born in Stuttgart in 1951. He started out shooting weddings and reportage before turning to product and advertising photography as his popularity grew. He quickly recognised the need for professional productions and opened his first studio in Stuttgart in 1975. This was soon followed by the open-plan studio in Wendlingen. His big breakthrough came in 1985 with the development of Magicflash®, a lighting system specially designed to meet the needs of studio photography. This innovative area lighting technology was his entry into automotive photography, which he still cultivates at the highest level today.